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INTERVIEWS
“Part of the success of marketing trend channels is the evolution of formats and genres” says Manuel Cuan
On the ocasion of launching the new season of Project Runway Latin America III, TVMAS held a conversation with Manuel Cuan, VP of trend channels marketing at Turner Broadcasting Systems, in which the executive stressed the importance of knowing the trends among the audience to consolidate the stations…read more
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FILMS
The film Pense que iba a haber fiesta to participate at the San Sebastian Festival
The third feature film of Victoria Galardi as director and writer will compete in the Horizontes Latinos section at the San Sebastian Festival 2013. Victoria, who has participated in the event with her previous two films (Amorosa Soledad and Cerro Bayo), will turn up in Donosti to present to the public and the media her new work, starring Elena Anaya and Valeria Bertuccelli…read more
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PAY TV
DirecTV presented campaign for Brazil 2014 directed by Oliver Stone
The campaign was developed in Spain, under the direction of Stone. The announcement was made during the media tour held last week in Los Angeles Broadcast Center ( LABC ), which broadcasts DirecTv signal to subscribers of pay TV in the US and HD content for Latin America…read more
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APPOINMENTS
Gretchen Colon AdSales appointed as EVP at Turner
Turner Broadcasting System Latin America promoted Gretchen Colon to Executive Vice President of Advertising Sales, area in which since 2003, as SVP, Colon was able to multiply sales volume by 12. This was confirmed by Juan Carlos Urdaneta, president at Turner Latin America…read more
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PAY TV
The cost of pay television in America is up 7.2%
The average U.S. household spends USD$ 78.63 monthly on multichannel video service, which means a raise of 7.2% compared to the previous year, according to new consumer data from Leichtman Research Group. However, this has not resulted in a widespread cancellation of pay TV subscriptions…read more |
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PAY TV
¡Hola! magazine launches ¡Hola TV! in Latin America and USA
One of the giants of the Spanish market, Atresmedia Televisión, holding that broadcasts Antena 3 y La Sexta, among other TV channels, signed a partnership with ¡Hola! magazine editorial group to launch the pay TV channel ¡Hola TV! in Latin America and USA, according to information distributed to media…read more |
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CONTENT
La Patrona arrives at Honduras
The Telemundo production premiered last September 2nd at 8pm in Channel 5 of Honduras, another of the more than 25 countries where it has placed itself among the most watched programs: Argentina, Bolivia, Colombia, Ecuador, Spain, Greece, Hungary, Indonesia, Mexico, Nicaragua, Panama and Venezuela, to mention a few…read more
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CONTENT
September will be a great month in terms of new releases for Endemol Latin America
The first of the month Number One will be launched on prime time by TCS in El Salvador, a territory that bets for the second time on a Dutch production format…read more
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NEWS
DOAT performs audiovisual management training
The Directors Association of Audiovisual Works for Television (DOAT, for its Spanish acronym) launches a cycle of training series on the various aspects of the realization of fictions, to be held starting September 3rd in the city of Buenos Aires…read more
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