» Premier

Preparing Lego’s 2014 premier of the film

TVMAS — Fri, 28 Jun 2013 12:33:16 +0000

Warner Bros. in conjunction with the Australian company Animal Logic (responsible for the animation of ’Happy Feet’ and ’Ga’Hoole: La Leyenda de los Guardianes’), prepare the launch of the adventure film based on Lego constructions, which mixed animation and live action.

‘Lego, the film’ features the voices of actors Morgan Freeman, Chris Pratt and Will Arnett.The film is written and directed by Phil Lord and Chris Miller, who made sure to bring to the big screen the film ”Lluvia de las Hamburguesas”

Significantly, the relationship that Warner has had with Lego for many years, with the granting of rights to the Danish company to build Lego versions of franchise characters of the studios, such as Batman or Harry Potter, and also through its subsidiary game TT Games.

Fortuna, a TV serie based on the Russian Mafia and the Mexican cartels

TVMAS — Tue, 23 Apr 2013 01:36:20 +0000

“This story reflects the scope of organized crime in the casino world, based on investigation that allows us to talk with foundations”, Epigmenio Ibarra

TVMAS was part of the presentation to the media and customers of the new television series of Cadena Tres, Fortuna. With this new proposal, the broadcaster reactivates its relationship with Argos TV, who produced this new initiative under the leadership of Epigmenio Ibarra. The story written by Rodrigo Ordoñez and directed by filmmaker José Luis Garcia Agra, starts transmissions as of the 22^ndof April in the channel’s prime time.

Epigmenio Ibarra, Fortuna Producer

“We took a year planning this production inspired by real stories. We have information about the activities of the cartels in casinos, how the Russian Mafia operates and confrontation of Mexican cartels. I’m pleased to present a different plot that will show the scope of organized crime”, commented Epigmenio Ibarra, producer.

Fortuna is a suspense thriller of 120 chapters, with locations in the State of Hidalgo and Mexico City. The cast is headed by Claudia Ramirez, Andrés Palacios, Marco Treviño, Iliana Fox and Anna Ciochetti among others.

Fortuna is transmitted from Monday thru Friday at 9:00pm in CadenaTres.

TruTV gambles with a bold series directed by Andres Weisner

TVMAS — Sun, 21 Apr 2013 16:33:57 +0000

The director of Marcados por la muerte, conversed with TVMAS, about the original Turner production for channel TruTV and which began for the first time in Brazil. Now the producer BE-TV, takes the series to Colombia under the direction of Andrés Wiesner.

Andrés Wiesner, Director of the serie Marcados por la muerte

“I am happy with the result. It was long, hard and difficult work; it goes a bit with the channel’s slogan, ‘common people with extraordinary stories’ and for this serie the objective was to show the day to day of a person that lives threatened with death”.

In Colombia they managed an interesting spin on conjectural issues, both political as social. “This country is going through a very acidic problem of armed conflict and guerrillas, then under journalistic and investigatory hard work, we chose some people with stories that we could help and protect them, to get into their problems.”

On the difficulties the production faced for the shoot, the journalist and director said: “We were in jungles where there’s armed conflict and witnesses as children living in combat with other gangs attacked their house while we were filming. However, the production team was never threatened or violated in their safety, but we were in areas that involved risk. Also, it was difficult to get closer, since these people are not friends of the media and to allow us to accompany them was complicated.”

Each episode features from young gang members, to a woman that was burned with acid and now she is leading an ONG, to a peasant woman who is the leader of a social movement with over 20 thousand people. “In each story there are sad endings and happy ones, having at the end their family dead or in jail, or who has received an reward for its labor”, finalized the director.

The shooting lasted a year and a half, there are 8 half hour episodes and is transmitted on Sundays in prime time on pay TV, TruTV.

Filming a Scene of the serie

IMAX® and Paramount Pictures strengthen their alliance

TVMAS — Wed, 17 Apr 2013 23:27:10 +0000

IMAX Corporation (NYSE:IMAX; TSX:IMX) and Paramount Pictures, a Viacom Division (NASDAQ: VIA y VIAB), announced an agreement to open five of the upcoming Paramount Picture films in the IMAX format as an extension of the long-standing partnership between the two companies.

Rob Moore, VP Paramount Pictures

The agreement contained some of the most anticipated Paramount blockbusters, including Michael Bay’s, Transformers 4 (June 2014 in USA and in July in Spain) as well as the coproduction by Christopher Nolan of the film Interstellar (November 2014 in USA and Spain) and three other titles that have not yet been announced.
“IMAX is one of the best ways to enjoy a movie and this adds to the success we have achieved together for years in our long association with Rich, Greg and all the IMAX team, so that this agreement is a natural extension of a successful relationship. We work with the best filmmakers today because we want to offer the public new movies, most exhilarating and the best presentation possible,” said, Rob Moore, VP of Paramount Pictures.

Richard L. Gelfond, CEO IMAX

For his part, Richard L. Gelfond, IMAX CEO, said: “We are very excited to further deepen our long association with Paramount Pictures, which has played a great role in incorporating the differentiation which is the IMAX and to offer viewers the best way enjoying the greatest super productions. This agreement extends our strategy to base our projects on super productions made by the best current directors.”

Continuing the legacy that began as the IMAX pioneer, Christopher Nolan and his use of IMAX ® cameras 70mm in The Dark Knight, Nolan and Michael Bay will return again to roll materials and sequences for the premieres of 2014.

“Doki, a project at a height of the most important in the world “- Allan Navarrete of Discovery

TVMAS — Tue, 16 Apr 2013 02:50:14 +0000

TVMAS was present at the launching of the most important animated series of Discovery kids in recent years. Allan Navarrete, senior VP and general manager of Discovery Mexico Latin America, presented to media and customers in Mexico City, the premiere of Doki, the first series made for this character considered an icon of the channel and were released on April 15.

Allan Navarrete, SeniorVP and Managing Director for Mexico and Latin America, Discovery

The executive told TVMAS that the project is the most important for the channel in its history, since it is a self-production.

“It was an incredible job, which lasted two years in production to generate 26 episodes with the highest quality. We are known for having creative works based on acquisitions, but this is the first time it is our own property and that gives added value. We had to create a world-class 3D series, supported by the best technology to be at the height of the most important in the world. ”

The company began a promotional campaign with all the member affiliates of the signal, it will be released in Brazil translated into Portuguese and present live events in Latin America and a strong presence on digital platforms, where the executive assured that they will devote all year to publicize this project.

The launch of the series is accompanied by a strong merchandising campaign and digital applications, since Mexico is the country with higher downloads.

The adventure series of a group of friends that will travel around the world and highlights human values, is directed to a target of children from 4-6 years. Navarrete says, “we can say that younger children and up to eight years, will like our proposal,” concluded the executive.