» Internet http://old.tvmasmagazine.com Guía de negocios para el mercado de la televisión y los contenidos audiovisuales Tue, 17 Jun 2014 04:03:28 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 Mobile companies will offer more than three bundled services in 2014 http://old.tvmasmagazine.com/?p=4737&lang=en http://old.tvmasmagazine.com/?p=4737&lang=en#comments Tue, 14 May 2013 14:59:17 +0000 TVMAS http://old.tvmasmagazine.com/blog/?p=4737    Read more...]]> In December, the TDLC (Tribunal de Defensa de la Libre Competencia) in Chile limited the option of offering fixed and mobile telephony, broadband and TV together to households

From 2014 all the country’s telecommunication companies will offer plans for fixed and mobile services to their customers, in bundled form. Today they are only entitled to use that mode with fixed telephone, fixed broadband and Pay TV.

The change will allow inclusion to that offer mobile broadband and mobile telephony, which involves offering four or five services jointly. And it’s not something the government has established or an agreement between the companies, but it allowed a ruling by TDLC in December last year.

In its opinion, known as the fault on net/off net (calls made on the network of a company to another) – the court identified six conditions to companies offering jointly telecommunications services (bundling).

The last one specifies the statements govern until the time the provision of data transmission services 4G has started in every one of the coverage areas defined in the concession decrees. “When that happens, will immediately void without an express declaration by this court,” says the report.

As Entel, Movistar and Claro will have deployed the 4G or LTE network in 2014 in the country, as pledged in the 2600 MHz spectrum tender, next year all telecommunication companies can offer their services on the same ballot.

This, regardless of whether they deliver to its customers 4G technology. Therefore, in the industry it’s believed that the ruling favors companies like VTR and GTD.

VTR’s commercial VP, Christian Ariztía, noted that “the court’s ruling was good news, because it recognizes a trend that is occurring throughout the world: companies are mutating 4Play (bundling four services) to take advantage of benefits of fixed-mobile convergence. In fact, in almost all Latin American countries, including Chile, Claro and Movistar are present, two international operators have fixed and mobile networks. Indeed, to face competition that will generate about bundling 4Play services is that it was essential for VTR to enter the mobile business so we can compete these fixed-mobile operators”, he explained.

Patricio Cáceres, Director of Strategy and Regulation of Movistar, shared that “we are preparing the business offer and systems needed to pass this new bundling stage in the mass market, now also with mobile services, as of March 2014. “

Entel, Claro and Nextel would not comment.

Today the industry can offer companies tied fixed and mobile services, because the TDLC only made it a condition rather than offering to individuals. In any case, the general instructions of the TDLC may be modified by the Supreme Court, which accepted it for processing the claim lodged by the enterprise “Tu Ves” in this case.

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YouTube revolutionizes the Pay TV business http://old.tvmasmagazine.com/?p=4711&lang=en http://old.tvmasmagazine.com/?p=4711&lang=en#comments Sat, 11 May 2013 02:00:40 +0000 TVMAS http://old.tvmasmagazine.com/blog/?p=4711    Read more...]]> The platform invested close to $200 million dollars

As of this week Google will offer a paid subscription service of up to 50 TV channels, on YouTube, viewers can subscribe to each channel from $1.99 to $5 a month.

In the past 18 months the video platform invested about $ 200 million for its new digital offering, will fund a wide range of contents and adding a second source of income from those who they receive for advertising. Then, channel owners will be able to produce different contents, such as television programs and movies, but also seeks to attract the so-called content producers to improve the quality of their channels.

To date, companies like Discovery, Time Warner and Dreamworks Animation have partnered with YouTube to channel their contents, while the 100 leading U.S. brands listed as major advertisers.

The advertising revenue on digital platforms, according to eMarketer quoted by the Financial Times, will increase from $2,930 million in 2012 to $4,140 million this year, but still only 2.4% of the total. YouTube has invested nearly $ 200 million in the past 18 months launching these channels, but also has been able to capture all of the top 100 brands in the United States, according to Advertising Age, have been become advertisers.

The main competitors of YouTube are Netflix, with 30 million subscribers in the U.S. and almost four million in other countries, and Hulu, owned by NewsCorp, Disney and Comcast, with 4 million subscribers in the United States.

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Televisa.com launches the concept Tú Diriges http://old.tvmasmagazine.com/?p=4585&lang=en http://old.tvmasmagazine.com/?p=4585&lang=en#comments Mon, 29 Apr 2013 16:15:55 +0000 TVMAS http://old.tvmasmagazine.com/blog/?p=4585    Read more...]]> Through this, the internet user will have access to six different signals at special events

During the broadcast of the awards TVyNovelas 2013, to be held on Sunday April 28 from the port of Acapulco, Mexico, the public can access the website Televisa.com/premiostvynovelas and enjoy six different shots of the awards event.

These signals show different angles of the awards, from behind the scenes to the reaction of the judges during the event.

This is the first time that this technology is presented online for an event broadcast live performances in Mexico, allowing the user to choose what to see, with a varied menu of images that cover the main event angles, including aspects very rarely exhibited to the public.

Tú diriges TvyNovelas Awards 2013 may be seen through the page Televisa.com/premiostvynovelas and portable tablets with Android operating system. The event will be broadcast live on Televisa.com on Sunday April 28 from 18:00 hours.

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Evolution is not the media itself, but the consumer http://old.tvmasmagazine.com/?p=4255&lang=en http://old.tvmasmagazine.com/?p=4255&lang=en#comments Mon, 15 Apr 2013 13:58:14 +0000 TVMAS http://old.tvmasmagazine.com/blog/?p=4255    Read more...]]> Last Saturday ended the IV version of Hispanicize held at The Eden Roc Hotel in South Beach in Miami, from the 9th to 13th of April in which TVMAS was present.

Panelists Social Media: Google and You Tube Latino

The event was attended by producer and entrepreneur Nelly Galan, founder of El Adelante Movement who brought and included in her panel Hollywood legends like Rita Moreno and Charo, better known as cuchi cuchi. Nelly is the creator and executive producer of the successful program Celebrity Swan, a new edition of her hit reality to be aired this fall on FOX. Among the main sponsors of the event are Chevrolet, Coca-Cola, AT & T, Target, P & G, Visalus, Disney Parks, Sentinel, ESPN, FOX News Latino, Hispany Market Weekly, RadioShack, Lanugo, Clorox, NBCLatino.com, MundoFox, BusinessWire, Bajalibros. com,Transitions, ZocaloGroup and Yo Soy Segundo.com.

Among the many topics with important panelists, highlighted the Social Media: Google and You Tube Latino, making it clear that evolution is not the media itself, but the consumer.

The renowned motivator, writer and entrepreneur, Pegine Echevarria.

Among the celebrities was also the recognized motivational, writer and entrepreneur Pegine Echevarria, who inspires Latinos to dream big and achieve a better future through education.”I was impressed by her great energy, her very good vibe, her clarity and her own and strong story” said Amanda Ospina, TVMASmagazine Director who not only participated but made important interviews.

This annual event is organized by Jeffrey Group and gathers Latinos involved in social media, journalism, marketing, film, music and innovation in the U.S.

“We have to congratulate and thank Mike Valdés-Fauli, one of the leaders of the Latino community in this country and President of Jeffrey Group, head master of the fantastic event,” highlighted the journalist.

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Agreement between Grupo Cisneros and Viki http://old.tvmasmagazine.com/?p=4184&lang=en http://old.tvmasmagazine.com/?p=4184&lang=en#comments Fri, 12 Apr 2013 02:30:02 +0000 TVMAS http://old.tvmasmagazine.com/blog/?p=4184    Read more...]]>

(left to right): Manuel Pérez, VP & Chief Financial Officer (CFO) Venevision International (VVI); Miguel Somoza,
Sales Director VVI; Razmig Hovaghimian, Chief Executive Officer (CEO) and cofounder of Viki;
and César Díaz, VP Sales VVI

“It is a great opportunity to showcase our productions in different languages”, said Manuel Pérez, during the international market MIPTV in Cannes, France. There he announced the signing of a global content agreement with Viki, a global digital TV site with an audience exceeding 20 million, for the rights of some of its most successful telenovelas, including his most recent international successes Eva Luna and Corazon Apasionado.

“We are going to exhibit our internationally renowned telenovelas to new audiences thanks to Viki innovations, that allows users to translate the dialogue and thus adapt the program to a particular culture and language, making it ideal for every market”, noted Manuel Perez, VP and Chief Financial Officer (CFO) of Venevision International.

Meanwhile, Razmig Hovaghimian, Chief Executive Officer (CEO) and cofounder of Viki, said: “We are excited to break the barriers of languages around these fantastic shows and we are confident in the new markets that will enjoy this entertainment in their own language “.

Viki is a global TV site empowered by a community of volunteer fans who translate the shows in over 150 languages. Launched in December 2010, Viki has 22 million users each month in www.viki.com and 7 million access through their mobile devices to watch movies and music videos from around the world. With over 2 billion videos and over 325 million words translated to date.

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